Picture and story snipped from this WSJ article featuring Foursquare:
“AJ Bombers, a burger joint in Milwaukee, joined up with FourSquare last summer by promising a free burger and fries to anyone who dethroned its “mayor”—a title FourSquare bestows upon the person who “checks in” to an establishment the most via the free mobile application.
The restaurant also ran a promotion where customers could get a free cookie by posting a recommendation to their FourSquare profiles of a menu item or something to do while they’re at the eatery, such as play a board game.
AJ co-owner Joe Sorge says sales of menu items promoted on FourSquare have risen roughly 30% since the restaurant began using the service.”

Picture and story snipped from this WSJ article featuring Foursquare:

“AJ Bombers, a burger joint in Milwaukee, joined up with FourSquare last summer by promising a free burger and fries to anyone who dethroned its “mayor”—a title FourSquare bestows upon the person who “checks in” to an establishment the most via the free mobile application.

The restaurant also ran a promotion where customers could get a free cookie by posting a recommendation to their FourSquare profiles of a menu item or something to do while they’re at the eatery, such as play a board game.

AJ co-owner Joe Sorge says sales of menu items promoted on FourSquare have risen roughly 30% since the restaurant began using the service.”